CallCentreVoice Topic Need Tips Using Telemarketers To Sell Web Hosting

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Colin Meunier on 11/6/2003 19:39:09.
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Colin Meunier
Owner
EnterFreedom

1 posts
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Need Tips Using Telemarketers To Sell Web Hosting  [11/6/2003 19:39:09]

Hello, I am new to this forum. I just did a search on google and found it.
I look forward to learning some new information and meeting new people here.

I often visit other forums on the Internet that have to do with Internet Marketing and business. Over at one other forum I visit someone has asked a question about telemarketing for potential clients for a webhost. Now most people on the forum are dealing more in Internet Marketing and since the question kinda interests me too I decided to do a searach on the net for other forums like this one, and found you to bring this question to.

maybe some of you can help out with some tips. Here is his question:

Where do we find credible telemarters and sales representatives to assist our effort of selling webhosting? What is a good fee to pay them respectiveley? Do we have a proven telemarkters script to contact potential business clients?

taken from:
http://www.internet-marketing-forum.com/forum/viewtopic.php?t=1168



thanks
Colin Meunier


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Wiggle Puss
Market Development
K2 Solutions

47 posts
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Hello Mr. Meunier  [11/6/2003 21:33:50]

Welcome to CC Voice, Mr. Meunier. You should invite your friend to come and join in the discussions as well.

In answer to your questions:

"Where do we find credible telemarters and sales representatives to assist our effort of selling webhosting?"

Call 1 (514) 281-9311. On the other end of the line, you will find K2 Solutions, a Montreal-based telemarketing, lead generation and sales firm. We have sold web-related products in successful telesales campaigns before.

"What is a good fee to pay them respectiveley?"

The terms of sales and service agreements vary widely in the industry. I could not really give you an answer off-the-cuff, because it will totally depend on the features offered, what markets you want to sell into/to, etc. Almost invariably, terms tend to be performance based. You pay, if as and when they sell.

"Do we have a proven telemarkters script to contact potential business clients?"

Short answer: yes.
Long answer: a good "script" is only the most basic element in closing sales. A bad script can keep you from making sales, but a good one cannot close them. Properly trained and consistently successful sales reps are essential.

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Marianne Marrou
Telecom/Reporting Analyst
Outsource callcenter

339 posts
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Sales and Sales Reps  [11/6/2003 23:04:44]

I agree with Wig's last statement. In any type of sales: No matter how good your script, the agents are the most important component, followed closely by good supervisors, proper incentives and flexibility in offers. Oh, and don't forget a good set of leads, up to date, with good contact names and focussed to your better prospects.

Good Agents: Fast thinkers, professional sounding, and willing to learn. We generally hire temps from a temp agent with the option to hire. The temp agency does alot of the previous filtering and it saves problems if they don't work out. The temp agency can also give you an idea what the wages are like in your area.

Supervisors: Need to qualify as Good agents. Need to focus on managing the calling and tutor agents, that have potential, in the fine art of selling.

Proper Incentives: A commission, even a small one on sales is a good motivator.

Flexibility: If the only offer the agents have to make is 'Widget X is wonderful, buy 3 and get 1 free' they are going to have trouble. There needs to be upsells and downsells and other alternate offers to suit different consumers.

Leads: Not sure who you might buy them from up in Canada. (K2Solutions & Wig maybe?)

On B2B calling one other recommendation I would make is that you do NOT use a predictive dialer. The gatekeepers/receptionists generally hang up immediately when they hear the slight delay of a dialer. We have had alot more success with a preview dialer environment instead.

Of course I have to throw in that you could out-source and save yourself all the trouble of finding, hiring and keeping these good agents, supervisors and building the right scripts and having the proper equipment. :)

Good luck,
Marianne

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Wiggle Puss
Market Development
K2 Solutions

47 posts
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reply...  [12/6/2003 18:14:45]

Mr. Meunier,

Are you looking for yourself, or for Mr. Ealey (the person who made the original post on www.internet-marketing-forum)?

K2 Solutions does generate leads (as well as handling outsourcing also).

I would agree with everything that Marianne said, *especially* the point about predictive dialers.

The only areas where I would differ from her, probably have to do with the location in which I am working. The industry is quite well developed where we are, so we can get all the information that we need about wage levels, and potential hires, through our own networks. She is probably right on re: her location, but we consider temp firms as simply an additional middleman, imposing further costs. The top salespeople here have a menu of organizations to choose from.

Oh, and on one other: not every good agent is a good tutor. Some people can teach but not do, oddly enough.

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Gautham Khandige
Manager
Interactive Infonet

15 posts
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a question  [13/6/2003 17:06:35]

We did this awhile back, and the results were fairly positive and the team did quite well.

We were targetting small and medium sized businesses and while sale volume was good, the chargebacks were around 20%.

Anybody else have a similar experience?

Also, Marianne, is spot on about the preview dialing bit. We had poor response the first few days till we changed over to Preview mode.

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